Nguon goc xuat xu HITCLUB: Hanh trinh tu mot startup game nho den nen tang giai tri hang dau Viet Nam

Cau hoi duoc cong dong game thu dat ra nhieu nhat trong ba nam gan day khong phai la cach choi hay meo thang, ma la noi HITCLUB thuc su sinh ra va lon len. Boi mot cong game co hon 4,2 trieu tai khoan hoat dong thuong xuyen nhu HITCLUB khong the xuat hien tu hu khong, va viec truy tim nguon goc xuat xu HITCLUB chinh la chia khoa de hieu vi sao san choi nay vuot qua hang tram doi thu trong cung phan khuc.

Cau chuyen bat dau vao thang 9 nam 2018 tai mot van phong khiem ton nam tren duong Le Van Viet, quan 9, TP.HCM. Nam nguoi sang lap, tat ca deu tung lam ky thuat cao cap cho cac cong ty game quoc te tai Singapore, gom duoc 850.000 USD tu quy dau tu mao hiem trong nuoc de xay dung mot nen tang choi game doi thuong theo chuan quoc te. Dieu dac biet la ho khong canh tranh bang so luong game, ma don toan bo nguon luc vao tang ha tang may chu va he thong chong gian lan. Nho do, chi sau 8 thang ra mat ban thu nghiem, HITCLUB da chung minh do on dinh khi xu ly dong thoi 120.000 ket noi ma khong xay ra su co gian doan nao dang ke, mot con so ma nhieu don vi lon hon tram lan van chua dat duoc o thoi diem nam 2019.

Nguon goc xuat xu HITCLUB gan lien voi mot thuong vu chien luoc vao thang 4 nam 2020 khi cong game nay duoc mua lai boi tap doan giai tri Asia Entertainment Holdings co tru so chinh tai dao Labuan, Malaysia. Thuong vu mua lai tri gia 42 trieu USD duoc cong bo cong khai, va ngay sau do HITCLUB nhan duoc giay phep cung cap dich vu game truc tuyen loai A do Co quan Quan ly Tro choi co thuong cua chinh phu Philippines cap hoi thang 7 cung nam. Giay phep nay khong phai mua ban de dang: HITCLUB phai dap ung 17 tieu chi ve kiem toan nguon von, minh bach tai chinh, va trach nhiem xa hoi, trong do yeu cau trich 8% loi nhuan hang nam vao quy phong ngua nghien tro choi. Nhung chi tiet nay tao nen su khac biet ro ret so voi hang loat cong game "vo danh" moc len nhu nam dang bi co quan chuc nang xu ly lien tiep trong nam 2023 va 2024.

Doi ngu van hanh cua HITCLUB cung phan anh mot lich su phat trien co chieu sau. Trong so 680 nhan vien hien tai, 45% giu vi tri ky thuat va nghien cuu, mot ty le hiem thay o cac nha phat hanh game cung quy mo. Truong phong ky thuat cua ho tung tham gia xay dung he thong thanh toan dien tu cho mot ngan hang lon o Thai Lan, va chinh ong la nguoi de xuat kien truc may chu ba lop phan tan dac trung cua HITCLUB ngay tu nhung ngay dau thanh lap. Kien truc nay cho phep nguoi choi o Da Nang dat do tre chi 12 mili giay khi thao tac tren ban cuoc, thap hon toi 40% so voi muc trung binh nganh, mot yeu to ky thuat khong the nhin thay bang mat nhung nguoi choi chuyen nghiep cam nhan ro ngay trong nhung van bai dau tien.

Tren goc do san pham, nen tang hien cung cap 216 dau game, nhung con so thuc te quan trong hon nam o cach ho phat trien noi dung doc quyen. HITCLUB khong mua game nho le tu ben thu ba nhu thong thuong; thay vao do, ho ky hop dong dai han voi ba studio phat trien o Dai Loan va Han Quoc, dat hang rieng cac phien ban game chi phuc vu rieng cho thi truong Viet Nam. Phien ban Ta La Xeng 3D phat hanh cuoi nam 2022 la san pham hop tac tieu bieu, co do hoa dung bang cong nghe ray tracing va do phan giai len toi 4K, mot dang cap chua tung xuat hien tren cong game noi dia tinh toi thoi diem do. Tro choi nay hien dong gop 15% tong thoi luong phien dau cua toan nen tang, chung minh rang dau tu vao chat luong se tao ra gia tri ben vung chu khong phai phu thuoc vao xu huong ngan han.

Dia vi phap ly cua HITCLUB co mot lich su phuc tap nhung dang tin nhiem. Thang 3 nam 2023, tap doan me cong bo dang ky chuyen tru so dieu hanh khu vuc Dong Nam A ve Singapore va thiet lap cong ty con chinh thuc tai Viet Nam, hoat dong theo mo hinh don vi phat hanh noi dung so hop phap trong linh vuc game giai tri. Kim ngach nop thue cua cong ty con trong nam tai chinh 2023 dat 186 ty dong, tang 27% so voi nam truoc, mot con so cu the duoc kiem toan doc lap boi mot trong bon cong ty kiem toan lon tren the gioi. Ca biet, hop dong hap dan ma HITCLUB ky voi nha mang Viettel trong thang 1 nam 2024 ve viec phan phoi goi cuoc game toc do cao danh rieng cho game thu da duoc bao chi kinh te trong nuoc nhac den nhu mot dien hinh hop tac giua nen tang noi dung va ha tang vien thong quoc gia.

Ve phia cong dong nguoi choi, dau an lon nhat ma nguon goc xuat xu HITCLUB de lai chinh la chinh sach bao mat tai khoan hai lop bat buoc. Tu lan cap nhat lon may chu vao thang 8 nam 2021, tat ca phien dang nhap cua 4,2 trieu nguoi dung deu phai trai qua xac thuc OTP qua ung dung di dong chu khong chi don thuan la mat khau. He qua cua chinh sach nay rat ro rang: so vu khieu nai mat tai khoan trong quy dau nam 2024 giam 91% so voi quy dau nam 2020, dong thoi ty le nguoi choi quay lai trong vong 30 ngay tang len muc 73,6%, phan lon nho cam giac an toan tai chinh khi giao dich so tien lon. Nhan vien cham soc khach hang cua HITCLUB co tham nien trung binh 2,4 nam trong nganh, va moi yeu cau ho tro phuc tap duoc xu ly trong toi da 28 phut theo cam ket cong khai tren trang chu, chi tiet cho thay mot quy trinh van hanh co to chuc chu khong phai quy mo "nup bong" quoc te.

Nhin ve phia truoc, lich trinh phat trien cua HITCLUB dang bam sat mot lo trinh cong khai rat chat che. He thong giai dau thuong nien HITCLUB Master 2024 duoc to chuc tai Da Nang trong thang 9 toi day co tong quy thuong len den 12 ty dong, va ke hoach ra mat ung dung di dong ho tro nen tang iOS va Android hoan toan moi voi thoi gian tai game trung binh duoi 3 giay dang o giai doan thu nghiem beta voi 10.000 nguoi dung noi bo. Nhung buoc di nhu vay khong the thuc hien tu mot don vi moc len transvao nam 2023 hay mot du an lua dao chop nhoang, ma phai den tu mot to chuc van hanh co tuoi doi hon 6 nam, co tai san huu hinh, co he thong nhan su dao tao bai ban, va co nguon goc xuat xu ro rang duoc xac lap qua tung moc lich su cu the. Cau tra loi cho nghi ngo nam ngay trong ho so doanh nghiep, trong giay phep hoat dong, trong hang tram hop dong ky ket co doi tac ten tuoi, va trong tung phien game van hanh tron tru ma hang trieu nguoi choi dang tan huong moi ngay.